Bella Hadid and here very popular line for edgy brand Chrome Hearts is making its London debut by being sold exclusively at the Selfridges on Oxford Street in its newly refurbished accessories department.
The model was joined by her best friend Jessie Jo and Jessie Jo’s mother, Laurie, who is the master mind behind the fresh gothic aesthetic brand at the launch in London.
Hadid said “this is such a beautiful space and the [accessories department] is brand new, it’s a new entrance to the store so it’s perfect, not only for my collection, but for Chrome Hearts as a whole. It all comes together”. Hadid herself has been a frequent visitor to the department store having recently just did a launch for Dior’s cosmetics.
In other words Laurie Stark said “from there, the whole world can follow” who is rumoured to be expanding the business to Los Angeles and Tokyo as reported by WWD.
The brand whose collection with the supermodel is doing so well with both women and men have been heard to be creating bigger sizes so that everyone can enjoy of piece of the collaboration.
The collection is now available at Selfridges in-store only. Cop something before it’s all disappeared.